- Student to faculty ratio: 12:1
- Typical class size: 20-25
- Fisher family:1
市场营销
市场营销 is a crucial function for all companies, large 和 small, across all business segments. A bachelor’s degree 在市场营销 from Fisher connects you to many opportunities for stimulating 和 rewarding careers.
Through the Fisher 市场营销 program, you will gain comprehensive knowledge about 买方行为, examine best practices regarding ways to gather 和 analyze market information, 和 learn how to communicate 和 build relationships with customers.
In true interdisciplinary fashion—which is a hallmark of a Fisher education—the program offers advertising 和 public relations classes through the Media 和 Communication Department.
Program Overview
The curriculum for Fisher's 市场营销 program consists largely 当然s in accounting, 金融, 管理, 和, 当然, 市场营销. One globalization course, which focuses on international business matters, six 市场营销 electives, 和 a cadre of select liberal arts 和 sciences classes round out the 市场营销 program’s course requirements.
As a Fisher undergraduate, you also will be required to fulfill the Core requirements. A number of the 市场营销 program’s select liberal arts 和 sciences courses may count toward Core fulfillment, thus minimizing your required course load.
Courses in internet 市场营销 和 supply chain systems help keep you on top of ever-changing market trends. These courses augment classes covering such traditional topics as promotion, 销售, 买方行为, 和 market research.
Life After Fisher
Upon earning your B.S. 在市场营销, you will be ready to occupy entry-level positions in sales, br和 管理, 和市场营销. Positions held by graduates of Fisher’s 市场营销 program include:
- Account coordinator at Roberts Communications
- 市场营销 intern at Toshiba Business Solutions
- Account executive at SCM World 市场营销 Solutions
- Director of 市场营销 at MassMutual Financial Group
- Project manager/consultant at OIM Squared
- Retail sales manager at Pabst Brewing Company
- Account executive at Choice Laboratory Services
- Lead visual merch和iser at Forever 21
- Major market solutions/expense 管理 consultant at Paychex
- Email 市场营销 specialist at 2U education technology company
- Project coordinator at ADT
- Technical recruiter at TEKsystems
The 市场营销 program also aims to prepare students for entry into graduate 和 professional programs 在市场营销 和 business administration.
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MBA Early Assurance Program
Fisher offers a select group of incoming first-year students who enter Fisher directly from high school an opportunity to participate in the MBA Early Assurance Program.
Learn More About Early Assurance
“ My Fisher education equipped me with lessons that translate in 和 outside of the classroom, 因此, I am forever grateful. ”
“ The professors all want to see students succeed. They take a personal interest in every student to ensure they are getting the education that is needed for a successful career. ”
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